iPhone 15 launch today: Release date, price, and new features

Apple is gearing up to introduce the newest members of its iPhone family, as the tech powerhouse enhances its flagship smartphone series.

On Tuesday, the US-based company will officially present the iPhone 15 and iPhone 15 Pro, marking an upgrade from the previous iPhone 14 models launched last year. Additionally, Apple is anticipated to unveil enhancements to its Apple Watch lineup.

This highly-anticipated product unveiling, dubbed “Wonderlust,” will take place at the prestigious Steve Jobs Theatre within the Apple Park campus in California.

Apple’s iPhone 15 Launch: Key Details You Need to Know

When and Where to Watch the iPhone 15 Launch?
The iPhone 15 launch event is scheduled for Tuesday, September 12, at 6pm BST (10am ET) in California. You can catch the live stream on YouTube.

Release Date for the iPhone 15
Traditionally, new iPhones are unveiled on a Tuesday, with pre-orders opening later that week. For the iPhone 15, pre-orders are expected to begin on Friday, September 15, followed by wider availability through networks on Friday, September 22.

Variants and Possible Delay
Apple is set to release two iPhone 15 Pro models – a standard-sized iPhone 15 Pro with a 6.1-inch display and a larger iPhone 15 Pro Max featuring a 6.7-inch screen. Additionally, there will be two slightly less powerful models, the iPhone 15 and iPhone 15 Plus. Some supply chain analysts suggest that the iPhone 15 Pro Max might see a slight delay, possibly launching in October. There’s also speculation that Apple might rename it from “Max” to “Ultra.”

Notable iPhone 15 Features
The iPhone 15 is expected to offer incremental upgrades compared to its predecessors. It will feature an upgraded microchip, the A17 bionic, manufactured by Taiwanese company TSMC on a cutting-edge 3 nanometer process, promising improved performance and battery life. The iPhone 15 Pro models will sport a titanium frame for enhanced durability and reduced weight. All iPhones are likely to adopt Apple’s “dynamic island” screen design, eliminating the “notch” and incorporating a punch-hole camera at the top. Camera upgrades, including a potential 48MP wide camera and periscope lens on the Pro models, are expected to be a highlight.

Charging Cable Transition
The iPhone 15 will mark a significant change in charging cable technology. Apple is moving away from its proprietary “lightning” cables due to EU regulations aiming to standardize chargers. The new iPhones will adopt USB-C globally, necessitating a shift for users with older cables. USB-C is known for its fast-charging capabilities and is already widely used in the industry.

Apple Watch and Other Expectations
Apple is also anticipated to introduce the Apple Watch Series 9 with a more powerful processor. It remains to be seen if the Apple Watch Ultra will receive an upgrade. With the shift to USB-C on iPhones, updates to Apple’s AirPods and their charging cases are expected. Additionally, Apple enthusiasts might be on the lookout for updates on the Apple VR headset, the Vision Pro, although it’s not expected until the following year.

Price Outlook
While the exact pricing for the iPhone 15 is not known yet, indications point toward a potential increase. Last year, the iPhone 14 started at £849, and the iPhone 14 Pro began at £1,099. Inflation played a role in these price hikes. Analysts at Barclays anticipate a higher price point for the iPhone 15 lineup, potentially around $100 more for the iPhone 15 Pro and between $100 to $200 more for the iPhone 15 Pro Max, though the impact of inflation remains uncertain.

When is the iPhone 15 launch event, and where can I watch it?

The iPhone 15 launch event is scheduled for Tuesday, September 12, at 6pm BST (10am ET) in California. You can watch the livestream on YouTube.

What is the expected release date for the iPhone 15?

Pre-orders for the iPhone 15 are expected to begin on Friday, September 15, with wider availability through networks starting on Friday, September 22.

How many variants of the iPhone 15 will be available?

Apple plans to release four models: the iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max.

Are there any potential delays for the iPhone 15 Pro Max?

There is speculation that the iPhone 15 Pro Max might see a slight delay, possibly launching in October.

What are some standout features of the iPhone 15?

Key features include an upgraded microchip (A17 bionic), a titanium frame for the Pro models, a “dynamic island” screen design, camera upgrades, and improved battery life.

How will the charging cable change for the iPhone 15?

The iPhone 15 will transition to USB-C charging cables globally due to EU regulations, replacing the proprietary “lightning” cables.

What other Apple products are expected to receive updates?

Anticipated updates include the Apple Watch Series 9 with a more powerful processor, potential changes to AirPods and their charging cases, and the teased Apple VR headset, the Vision Pro.

How much is the iPhone 15 expected to cost?

While exact pricing details are not known, analysts at Barclays anticipate a potential increase in price, especially for the iPhone 15 Pro models, possibly around $100 more.

What is the latest iOS version expected to launch alongside the iPhone 15?

iOS 17 is expected to be released in time for the iPhone 15’s launch, with new features, including a journal app.

What are the rumored design changes for the iPhone 15?

The iPhone 15 is expected to feature a slightly curved glass screen, a punch-hole camera design, and a possible replacement of the mute button with a versatile “action” button.

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